CONSORTIUM SERIES
CONSORTIUM SERIES ―― 联营系列
联营系列跨越国界,与全球最尖端 潮流的6家时尚名店合作,(包括英国Footpatrol、美国Union、Underfeated、德国Tate、日本Neighborhood及香港D-mop),用他们各自对「Superstar」的独特观点设计出兼具当地与国际视野的6对顶级收藏鞋款。
No.1 Adi Dassler 1970
1920年,阿迪‧达斯勒只有二十岁。有一天,他忽然灵光一闪,亲手制成他的第一双运动鞋。他立志为所有运动员制造最优质的运动鞋,让他们在各种运动上发挥所长。在1978年身故前,他一直坚守这信念。adidas至今已在全球取得700项专利及其它行业的产权,见证了他对卓越质量的永恒追求。
DISNEY
2002年,高飞(Goofy)这个迪斯尼卡通中既笨拙、多言、好奇又善良角色庆祝其70岁生日,他起初只是迪斯尼一出短片的小角色,后来却成为报章杂志、电视、主题公园及多款商品的宠儿。1941年,高飞首次在受欢迎的「how to」系列运动电影(滑雪的艺术、怎样骑马等)亮相,这出20多集的卡通相信是高飞银色旅途中最叫人印象深刻的时光。
这个系列记录了80年代早期开始的Superstar热潮,当时各类音乐蜂涌上街头,盛况非凡,不过,唯一的末期是脚底的adias Superstar,它成为见证潮流文化的一分子。因此在35周年之机,也借此与那些从前或未来(例如饶舌天王Run DMC、摇滚团体Red Hot Chili Peppers、嘻哈天后Missy Elliott等)支持Superstar的音乐工作者致意。
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NO. 15
RUN DMC
Run DMC把hip-hop和hip-hop风格引入世界。Run (原名约瑟.西蒙斯,Joseph Simmons)和朋友戴尔‧麦丹尼(Darryl McDaniels)及杰森‧米切尔(Jason Mizell,外号 Jam Master Jay)组成的乐队与众不同之处,不单在于节拍和歌词,也在于他们创造了偶像式的街头打扮,反映他们所生所长的地方──皇后区的风格。乐队孕育了80年代hip hop具象征意义的味道,包括adidas运动套装、阔鞋带和Shell toe鞋头、粗金炼和黑色软毡折帽。
Run DMC将摇滚和Rap结合起来,1986年凭第三张大碟「Raising Hell」打入主流音乐之列,此前还有一张十大R&B细碟「My Adidas」,成为乐队最热门的细碟,收录了史密斯飞船(Aerosmith)乐队的「Walk This Way」。Run DMC的音乐也是最先在MTV播放的Rap歌曲。令人婉惜的是,2002年与史密斯飞船巡回演唱后的短短数星期,Jam Master Jay在皇后区一家录音室遇害,享年37岁。这位可能是hip-hop历史上最受注目的唱片骑师突然离世,标志着文化史上一个巨大而重要的年代真正告终。
IAN BROWN
80、90年代石玫瑰(Stone Roses)乐队的主音歌手伊恩.布朗( Ian Brown)之所以著名,一方面因为他是英国摇滚乐史上最口没遮栏的歌星之一,亦同时是人称其中一个最具影响力和备受尊崇的歌星。伊恩现时以个人歌手身分,继续开拓音乐方面的疆界,也一直表现对adidas的钟情。
合作缘起
伊恩是adidas的支持者,在家传户晓的adidas Bathing Ape 项目中担当催化剂的角色,能够在Superstar 周年志庆这样大型的项目跟他再度合作,实在令人兴奋。这个鞋款设计是伊恩.布朗在adidas伦敦办事处中构思出来的
RED HOT CHILI PEPPERS
呛辣红椒乐队(Red Hot Chili Peppers)不单是拥趸心目中世上最棒的乐队,也是80年代极少数能够打破众多音乐障碍的摇滚乐队。凭着原创的崭新音乐风格,筑起摇滚、Funk、Punk之间的桥梁,多年来一直以真实、有力而可信的方式演绎作品,绝非其它乐队所能比媲。
凭着既叛逆又流满活力的态度,呛辣红椒乐队轻易名列21世纪流行榜的前茅。出道至今近20年,乐队将一如以往,继续走一条完全独特的路线,毫无疑问依然是另类摇滚乐队中的佼佼者。
BAD BOY
「吹牛老爹」桑恩.康布斯 (Sean “P.Diddy” Combs)无疑是少数能够捕捉和表达一代人的情感,并且把眼光扩阔到影响社会的人之一。1994年,吹牛老爹签了两名艺人,成立Bad Boy Records唱片公司,短短十年时间已成为出色的制作人,在发掘新星方面同样眼光独到,所以备受推崇。他把城市青少年文化的音乐和风格带入美国主流音乐,创造了不少专家视为当今娱乐界最重要的力量之一,彻底改变了娱乐事业。
合作缘起
邀请 Bad Boy加入Superstar 35周年志庆行列,是因为他们一直在多个音乐录像带和电视亮相时均支持Superstar,加上他们敏锐的 Hip Hop时尚触觉,正好与Superstar互相配合。 Bad Boy一开始便已雀跃不已,一心一意要把意念融会成一双Bad Boy Superstar。
语录
密西艾莉特说:「我读初中时,第一次见到Superstar运动鞋。那时我参加 RUN DMC唱片公司的天才表演,赢得一双Superstar运动鞋。Superstar运动鞋将会永远长存。贝壳头永远不会过时,是永恒的经典。」
作者: calvinsonic 时间: 2006-1-18 00:23
CITIES SERIES
CITIES SERIES ―― 城市系列
全赖各大城巿注入生命力,Superstar才会有今日的模样。由纽约布朗旧区的宽鞋带及古怪设计,以至东京新宿的街头风格,Cities系列代表世界七个最具影响力的超级大都会,各有本身的特色和象征。
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NO. 22
BERLIN
A 24-hour party town with a festival calendar to match, a majestic old city filled with grand cafés and lush parks, a fascinating history and cutting-edge arts and architecture - Berlin is hard to pin down and that’s why people love it.
LONDON
London is a cosmopolitan mix - royalty and cabbies, the stubbornly traditional and the proudly avant-garde. But somehow - between The Queen and the pop group Queen, it all hangs together. The city’s vastness is matched only by its multicultural
community.
PARIS
Romantic capital of the world, Paris also boasts some of the most stunning buildings and views in Europe. It is also a centre of entertainment, style leading fashion and art, not to mention fantastic night-life. Paris is truly incomparable.
设计理念
法国鞋款以围绕巴黎的Île de France区旗为图案 。法国王室鸢尾花纹章的起源多个世纪以来备受争议。这图案本身是一朵花,可用来作装饰,其后更成为王室权力的象征。
“I Paris”字样印于鞋跟外,巴黎市旗图案则印于鞋跟间在线,而Superstar 纪念标志印在鞋舌及衬垫
作者: calvinsonic 时间: 2006-1-18 00:28
NO. 25
NEW YORK CITY
New York City is exhilarating, resilient, spirited – it’s bustling with spectacular possibilities. The Big Apple is big on character and entertainment, not forgetting the people who make up this amazing city. New York is home to smart sports - and streetwear fashion and deserves a special place in the heart of every sneaker lover.
After being introduced as a basketball shoe and worn by so many American b-ballers, it was this and the rise of hip-hop street culture that absolutely establishes New York City as the home of the Superstar.
BOSTON
Boston is one of North America’s oldest cities. Through time Boston developed into a center for social and political change
and is today renowned for its economical, academic and cultural institutions. Native Bostonians are proud of their exciting and interesting city and cherish tolerance and individuality. This explains their street smart way of dressing that evolves around personal style.
TOKYO
The sheer level of energy is the most striking aspect of Japan’s capital city. Tokyo is a place where modern consumer culture collides with Buddhist temples and this only explains just a small part of the culture’s rich heritage and potential.
Tokyo is unique, overwhelming, spectacular, so international yet truly Japanese, and symbol of a city that continuously re-invents itself.
No need to say that the Japanese in general and especially the habitants of Tokyo are sneaker savvy. They know all about product history and the trends in sneaker culture as they truly live it and are playing an important role in the future of it. It was clear that Tokyo had to be part of the Cities Series.
BUENOS AIRES
Portenos, as the multinational people of Buenos Aires are known, are intensely involved in the (night) life and culture of their city. The town is characterized by small places, intimate details, and tiny events each with a slightly different shade, shape, and character. The elusive Argentinean spirit is present everywhere in Buenos Aires and best expressed by its national dance, the tango, practiced in dance halls, parks, open plazas, and ballrooms, it is a dance of both an elegant reserve and an exuberant passion.
设计理念
浅蓝加白色的配搭,令人实时联想到阿根廷。布宜诺思艾利斯鞋款的花纹正是源自阿根廷国旗。鞋根两旁印有“I Buenos Aires”「我爱布宜诺思艾利斯」的字样,而纪念标志则印在鞋舌及衬垫。
AD FAN飘下...
三叶的才是王道啊...作者: calvinsonic 时间: 2006-1-18 00:42
NO. 34
GRAPHIC
在Superstar的发展历程中, 涂鸦艺术及街头文化扮演了重要角色。adidas对这此有深刻体会。如Jamel Shabazz的「Back in the Days」等著作,对这方面亦有详细描述。许多艺术家从我们的运动历史及文化背景中找灵感。虽然adidas并非全部参与,但能自然成为街头艺术家的灵感来源,我们引以为荣。
Superstar Top Secret是一片雪白,为SuperStar Vintage鞋款。全身没有任何装饰,甚至没有superstar35或者adidas的任何标志。整双鞋都采用真皮手工制作,鞋底是,还用专属的超珍贵手提箱装着,里面还有两把鞋刷跟鞋油,35张35周年的纪念鞋款的小型图片,35th的胸章,金色的鞋把子,以及鞋子的独有的身份证明证书,凸现这双Superstar Top Secret的高贵。